Augmont Enterprises Ltd. IPO

Global Gold Demand
Global gold demand rose from 4,951 tonnes in 2023 to 4,988 tonnes in 2024, despite elevated gold prices, which averaged U.S.$3,432 per ounce based on LBMA benchmarks. This increase reflects the continued appeal of gold as a safe-haven asset amid prevailing ... global economic uncertainties. Gold outperformed most major asset classes, including U.S. equities and bonds, underscoring its role as an effective risk-hedging instrument. Investment demands, comprising gold bars and coins, ETF and similar products became the largest contributor to overall gold demand in 2025, accounting for 43.5% of total demand, with an year on year share increase of approximately 19.6% from 2024. Whereas jewellery demand declined by approximately 8% year-on-year, primarily due to record-high prices dampening consumer purchases in volume terms in key markets such as India and China. Making jewellery demand the second-largest contributor, with share of 32.7% of total global gold demand in 2025. Evolution of bullion trading Bullion trading involves the purchase and sale of precious metals, primarily gold and silver, in either physical form or derivative form. In India, bullion trading is largely pursued as a means of investment in gold or silver. This trend is steadily gaining popularity among the younger generation, who increasingly view gold as an investment asset rather than something to be worn. Bullion trading in India has evolved significantly from unorganized physical trade through unofficial channels to a more regulated and transparent electronic system with India having recently launched its own bullion exchange platform. The market has moved from restricted and controlled imports to more accessible options, including digital gold allowing investments as low as ?1, as well as a growing interest in ETFs, coins, and bars. The bullion market continues to evolve in response to new investment schemes and fluctuating market prices. Read more